WarbleCloud Marketplace Launch

AI Agent Engineering + No-Code

Status: Active — epic #36
Domains: warblecloud.xyz · app.warblecloud.xyz · workflows.warblecloud.xyz
Brand surface: Warble Cloud (managed) · Avirka / Frakma (OSS) · Murmuration (advisory)
Deploy landing: #37 · Catalog seed: #38 · Comms: #39

One-line pitch

WarbleCloud Marketplace — the place platform teams buy and run AI agent engineering kits and no-code ops workflows, without buying another dashboard.

What we are launching

Surface	URL	Role
Marketplace catalog	`app.warblecloud.xyz` (→ apex redirect from `warblecloud.xyz`)	Curated AI agent kits, remediation playbooks, advisory SKUs
No-code studio	`workflows.warblecloud.xyz`	Hosted n8n — alert → fix → notify without writing agent code
Warble Cloud product	`warblecloud.com` / `warblecloud.ai`	Full SaaS (Starling · Reflexion · FinOps · Murmuration)
OSS trust	GitHub / HF (Avirka · Frakma)	CNCF-path credibility funnel into marketplace

Positioning (locked)

Not “another LLM app store.”
Is “AI agent engineering for infrastructure” + “no-code on-ramps for the same agents.”
Buyer can start no-code (n8n workflow template), graduate to agent kits (Starling MCP / Reflexion playbooks), then Warble Cloud or Murmuration advisory.

No-code workflow (n8n)
        │
        ▼
Agent engineering kit (playbook + MCP tools)
        │
        ▼
Warble Cloud (managed agents)  or  Murmuration (human advisory)

Catalog v1 (must list at launch)

A. AI Agent Engineering kits

SKU	Description	Price model	Related product
Starling MCP Starter	Typed K8s tool surface for agents; setup guide + scoped RBAC template	Free / pay-as-you-go license	Starling
Reflexion Shadow Pack	Detect → propose → human-approve loop on a staging cluster	Free trial → paid pack	Reflexion
FinOps Agent Kit	Idle waste finder + rightsizing proposals	Pay-per-run / pilot	FinOps wedge
Incident Memory Playbooks	5–10 seeded remediation recipes (pod crashloop, OOM, bad rollout)	Per-download / per-exec	Avirka + Frakma

B. No-Code workflows (n8n)

Template	Trigger → Action	Auth
Alert → Slack	Pager/webhook → Slack channel with severity	Basic auth on studio
Incident resolved → log	Resolve webhook → append playbook log	Basic auth
Cost spike → notify + open ticket	FinOps threshold → Slack + issue	Basic auth

C. Advisory (pay-as-you-go)

Package	Scope	Related
Pilot Setup (2–4h)	Staging cluster + first agent kit	Murmuration / #31
Playbook Authoring	Convert one runbook into a marketplace playbook	#31
Agent Engineering Office Hours	Fixed-price session	Murmuration

Launch sequencing (4 weeks)

Week 0 — Content kill-switch (NOW)

[x] Warble Marketplace landing asset ready (campaign/marketplace/) — deploy still needed for live domains (#34, #37)
[ ] Point app/www at that static landing (Railway static service / Dockerfile in folder) — human + RAILWAY_TOKEN
[ ] Apex warblecloud.xyz → 301 to app.warblecloud.xyz (#35) — DNS steps in marketplace README
[ ] Confirm workflows.warblecloud.xyz health + auth gate (#32)

Week 1 — Catalog soft-launch

[ ] Publish ≥3 playbooks + 1 advisory SKU (static listings OK; Stripe later) (#30, #31)
[ ] Seed 2–3 n8n templates; document webhook contract to Frakma actions (#32)
[ ] Analytics (page views, listing clicks) on marketplace landing

Week 2 — Demand motion

[ ] LinkedIn + Dev.to post: “AI Agent Engineering marketplace for K8s/SRE”
[ ] Cross-link from warblecloud.com nav → marketplace
[ ] Sales Nav / lead-gen ICP filter includes “agent engineering” buyers

Week 3–4 — Convert + upsell

[ ] Stripe Checkout for 1 advisory package + 1 playbook
[ ] CTA into Warble Cloud trial and Murmuration
[ ] Measure: listing CTR, workflow signups, paid SKUs

Success criteria (launch = green)

Metric	Target
Marketplace serves Warble content (not SaaS boilerplate)	100% of `app`/`www`
Apex domain does not 404	Redirect or landing
Catalog listings	≥3 agent kits + ≥2 no-code templates + ≥1 advisory
No-code studio	Reachable + auth + 2 templates documented
Funnel	≥1 path: marketplace → Warble Cloud or Murmuration contact

Explicit non-goals (v1)

Multi-tenant n8n per customer
Third-party playbook author payouts
Full CNCF Sandbox acceptance (file when legal gate clears — #29)
AWS/Azure/GCP marketplace listings (phase after pull demand)

Issue map

Issue	Role in this launch
#36	Epic — parent execution
#37	Deploy `campaign/marketplace/` to app/www
#38	Seed v1 catalog SKUs
#39	Launch communications
#13	Broader FRAKMA worldwide GTM (OSS + community) — sibling, not replaced
#30	Marketplace site build
#31	Advisory + playbooks pay-as-you-go
#32	n8n no-code
#34	Boilerplate content bug — P0 launch blocker
#35	Apex 404 — P0 launch blocker
#29	CNCF — parallel credibility track
#22–#25	Legal/brand gates for OSS public launch

Assets in this repo

Path	Purpose
`campaign/marketplace/index.html`	Production-ready Warble Marketplace landing (replace boilerplate)
`infra/railway/README.md`	Railway project IDs, smoke tests, deploy notes
`docs/marketing/SLIDEDECK.md`	Deck narrative (GTM pillars)

Deploy the landing (human + token)

Prefer static host (Cloudflare Pages / Railway static) pointing app.warblecloud.xyz at campaign/marketplace/.
Or replace the Next.js SaaS starter content in the Railway nextjs-saas-starterkit service with this HTML (or a thin Next page that re-exports it).
Set apex DNS: CNAME/redirect warblecloud.xyz → app.warblecloud.xyz.
Run infra/railway/scripts/smoke-test.mjs after DNS.

RAILWAY_TOKEN must exist as a GitHub Actions secret for automated redeploys (see railway README).

Owner

Product / GTM: Warble founders
Infra: Railway warble-marketplace project
Content source of truth: this document + campaign/marketplace/

Avinizer.tech